The Secret To An Unstoppable Business: There’s Nothing To Fear

No other emotion has the same stopping power as fear. Everyone, across all countries and cultures, has at one time felt this powerful emotion. When introduced into the workplace, nothing else saps the efficiency from you or your workers faster than fear.

What is the key to running an unstoppable business? “The source of innovation is a place of fearlessness where we are not trying to force things to happen,” says Gayle Gregory, motivational coach, leadership consultant, and co-author of the book “The Grand Experiment: An Expedition of Self-Discovery.” Gregory feels that the key to an unstoppable business is identifying and eliminating the fears present in the minds of its employees.

There are seven fears fundamental to the human psyche that Gregory has identified. These fears show up everywhere from personal choices to business activities. Although a person might not be aware of a fear are on a conscious level, it still has a marked effect upon the worker’s ability to innovate, communicate, and be efficient. Everyone in the workplace, from executives and managers to entry-level interns, can find some aspect of each of the seven fears within themselves. “The seven fears are universal,” Gregory observes.

Gregory challenges that the world is not a scary place, but rather, an individual’s own perspective determines their intimidation level. There are thousands of possible ways to interpret the situations presented everyday. How to react is your decision. To dismantle the fear of the world, make a conscious decision to react proactively to a challenge rather than in a negative manner. “The world just is,” advises Gregory, “You give it meaning.”

To determine the unstoppability factor of your workplace, you must first identify the fears and where they are hiding. When fear is present, employees lose passion for the work they do and find excuses to do it as little as possible or put it off. “Go out into the workplace and find out what prevents people from doing their work,” Gregory says. “Why are they standing around vending machines having conversations? What are those conversations about? Its all fear based.” When your employees are feeling fear instead of a passion to accomplish their work, your business is crippled and it will show with little red flags of time-wasting excuses.

The next step to making your company unstoppable is to take the power out of each fear. Most managers and leaders find the process is difficult at first because it requires open discussion and admission of individual fears. Few employees are comfortable being so open. “The only thing that holds fear in place is our unwillingness to look at it,” Gregory shares, “As soon as you place your fear out on the table, it begins to dissolve and lose it’s power.” Gregory teaches managers to take the initiative and lay out each of the specific fears to be discussed. This proactive method creates a shared purpose that goes a long way to managing the discomfort associated with sharing personal fear.

Gayle held a lucrative position in a Fortune 500 company before she left to explore the human condition by sailing to Mexico. While sailing the Sea of Cortez, Gregory realized through her introspection and her own spirituality, that it was the same fundamental fears of the human psyche she was learning about that had held her back in the business world. Understanding how costly fear can be in a work environment, Gayle now enjoys motivating and energizing the business world by managing workplace fears, which she sees keeping all companies from reaching their fullest potentials.

To gain a competitive edge, your business needs to be perceived as bold and innovative. Fear prevents companies and their employees from reaching their full potential. In an enterprise where fear is present, internal conflict often diminishes a workplace or department’s ability to function smoothly as one contiguous unit.

“We’re so busy competing with each other that we forget to compete with competitors in the marketplace,” warns Gregory. Simply, a business that is fighting amongst itself cannot also effectively fight its competition as well. Fears of not enough resources, time, favor, and other commodities for everyone breeds individualistic attitudes rather than team players and undermines the innovative ability of a team. To stop this, encourage an attitude of cooperation and abundance among your employees. Employees that are afraid to share their ideas or work together cripple the overall productivity of the workplace with their fears.

In the end, the unstoppability of your business lies with your decision to expose fears rather than let them rest. A fear no matter how small or well-hidden, decreases your company’s performance. Even if your business achieves its goal for the future, you are settling for far less than your maximum potential by not managing the fears within the organization and its workers. The morale of a work enviornment expands exponentially the vision of what you and your enterprise can do. “When you take the fear away, the automatic outcome is you energize your performance,” says Gregory.

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Mel Downes is the founder and owner of the Top Rated Work At Home Directory, To follow in his footsteps and build your own successful Work At Home empire visit ChasetheGlow Work At Home Programs

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